Rich, decadent tones, babes on a warm cosy couch and those cheeky, playful vibes of the 70’s encapsulates Flare Street’s latest campaign “Light My Fire.” Pull up that shag rug, make yourself a cuppa and dive into the world of velvet, textures and of course flares!

A Californian bungalow full of lust, love and strong lasciviousness vibes played the backdrop to this beautiful affair. Captured on 35mm by Melbourne based photographer Charlie Brophy and inspired by the freeness of the Eastern Coast style as well as self-expression through fashion, music and art in the early 1970’s.

Searching high and low for the perfect textured velvets and earthy tones to add to their array of flares, Flare Street’s latest collection features Mustard, Olive and Copper Velvet as well as our Biba Burnout Velvet in colours such as Ruby Red, Electric Blue and Golden Brown. Wrap these babies around your legs, each other and Light My Fire!

Credits: 
Label: Flare Street www.flarestreet.com

Photographer: Charlie Brophy

Assistant Photographer: Hannah Markof

Stylist: Nik Shimmin

Model: Demi Lee

Model: Tyrone Susman
Hair, Makeup & Assistant: Azaria Ashford

Set styling: Leah Baxter

Wardrobe: Flare Street, Aquarium Vintage, Vintage Garage, Frothlyf, JBC Lingerie

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Biba Boutique is next on our 'Babe's Who Inspire Us' blog! At the helm of this bohemian wonderland was Barbara Hulanicki - I'm not sure who inspires us more, the babe behind it all or the power her boutique had over the late 60's fashion scene in London... perhaps both!

Biba Boutique was a unique mix of Art Nouveau decor and Rock and Roll decadence based on Kensington High Street in London. This was the late 60's when Beatle-babes and models such as Brigitte Bardot, Twiggy and Pattie Boyd were covered in Biba goodies from head to toe. 

Here our some of our favourite images of the Biba store and beautiful pieces purchased from there. What we'd do to own one of these! 

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Our most recent blog post features our new Golden Mustard Velvet Flares, shot on a wintery Saturday in Northcote by two Melbourne based photographers.

Check out their throwback to 1977 below!

Stacey's Shots:

By Neil:

The Photographers:

Stacey Johnson

@stuzphotography http://www.stuz-photography.com

Neil Richards

@websitesarelovely https://www.neilrichardsphotography.com

Makeup Artist: Kahlii Morrison

@kahliimorrison_mua https://www.facebook.com/kahliimorrisonmakeupartist/?fref=mentions

Model: Danielle Horvat

@daniellehorvat http://www.imdb.com/name/nm2954814/

Location: Grandfather's Axe

@grandfathers_axe http://www.grandfathersaxe.com.au/main.html

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She stole our hearts in her Grooving the Moo Instagram picture and here she is again rocking our Plum Wine Velvet Flares in the latest edit 'Porchside'.
Sarah Matthews features as the alluring flare-goddess she is in this series by Avril Tait. It was shot last week in the South Australian sunshine and we're in looove!  

Shop our Burgundy Plum Wine Velvet Flares here! 

Credits:

Photographer: Avril Tait 
Model: Sarah Matthews

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We posted this image of Miss Pamela and the GTO's over the weekend and have had so many questions! Flare-lovers worldwide asking 'who's Miss Pamela' and how she ties into Flare Street (besides of her goddess-like style).
So we thought we'd start a regular 'Babe's Who Inspire Us' blog and delve straight into it with Miss Pamela Des Barres!

"I was floating around in the Garden of Eden, thrilled to be a human being at the Human-Be-In, knowing the world could be saved if we loved one another. I was draped in flowers, bestowed upon me by my brothers and sisters. I was laughing, loving, breathing Princess of Peace..." Pamela Des Barres.

Best known as the free-spirited, head of the groupies based along the LA strip in the late 60's. Through her 5 books ( I'm With The Band: Confessions of A Groupie is our favourite) she tells her story - from the dudes and their rock n roll bands, pioneering free-love to The GTO's.
Frank Zappa started and produced a 7 piece, all girl-groupie band called The GTO's -Girl's Together Outrageously - pictured above. A band made up of groupie-girls but also symbolising the camaraderie and solidarity between women. 

If you're wondering why she seems familiar, it might be because Penny Lane from Almost Famous was based on her - her style, fashion and mannerisms. 

Snippets of an interview from Vice Magazine with Miss Pamela:

One of the things that really struck me about 'I'm with the Band' is its sincere sense of excitement. You really seemed to be enjoying your life and on this giddy, very girlish physical, and emotional thrill ride.

A lot of people try to darken the 60s and early 70s, and my story is very light. Of course there's heartbreak, but I'm very blessed with an optimistic nature. I would bounce back and get my heart broken again and bounce back and get it broken again. The fact is that we all get our heart broken, I just got mine broken my Jimmy Page. Everybody goes through it, and I think that's also what people related to the humanity that I was putting on the page. The reality of being a young woman growing up in Hollywood in the thick of the madness.

Do you think you'll be remembered as a feminist?

I think I'll be remembered as a sexual pioneer in a way, someone who wasn't afraid to have sex, go after what she wanted including men, and write about it. 

What does "groupie" mean to you?

To me and to everyone else it should just mean sharing love. That's all it's about, and love of music first of all, but of course it's become a much broader term now. You can be a groupie for anything. It started out with "group." You were after the group; you wanted to be with the group. You wanted to share ideas and yourself and interact with the group.

Check out our Pintrest board for more images here 
Read more of the above interview at https://noisey.vice.com/en_us/article/the-legend-of-pamela-des-barres-rock-n-rolls-most-iconic-groupie

For more on Miss Pamela have a read of her books, particularly 'I'm With The Band: Confessions of A Groupie' & 'Take Another Little Piece of My Heart: A Groupie Grows Up.'

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We captured the evening on 35mm and just got the shots back, what a magical night!
It was Saturday night fever at the Moon Dog Brewery warehouse in Collingwood, getting groovy to celebrate Phil’s 30^th! Fairy lights had been threaded through trees, disco balls were spinning and roller skates were on.
Flare-lovers danced around, Soul Train style while music blared; loud and proud.

You can shop all these flares on our site here.

Spread the flare-love xx

Credits:

Photographer: Nik Shimmin on 35mm

Models: Jess Fraser, Sarah Leighton, Oliver Belmont, Josh Bailey, Shaun Manyweathers, Simon Graser & Eloise Kennedy.

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